Restaurant Ownership
What Subway’s Problems Teach About Dominating Your Restaurant Segment
If you are in the restaurant business, you have to pay attention to the problems (and solutions) at Subway. You can learn two gigantic things from this amazing business story. First, for those of you on the top, pay attention: When there’s innovation in your … Continued
Top 10 Actions That Make People Love Your Restaurant Brand
The smartest restaurateurs know that they are not in the restaurant business—they are in the branding business. According to the Forbes 2018 World’s Most Valuable Brands list, the top five brands are Apple, Google, Microsoft, Facebook, and Amazon. However, these brands all experience a red-faced love/hate … Continued
How Restaurateurs Use Time in Their Dining Rooms to Stay Unbeatable
What do your experienced eyes see when you walk through your dining rooms? The staff fastidiously on task? Dreaded empty tables when you’re on a wait? Your trusted long-time expeditor making sure food does not sit in the window too long? Craving data and KPIs, … Continued
The Wonderful Return Restaurateurs Receive from Soft Costs Related to Growth
Most of my clients are in a conscious evolution phase – having realized a portion of their growth potential when I start with them. But some – high volume single units ready to start growing – are anticipating that exciting and initially mysterious time. One … Continued
Two Essential Ways Restaurateurs Enjoy Their Time Away
Google the term “work life balance.” You will get two billion results. That’s fast—and a reminder of why we need work/life balance. Forty years ago, when the term “work/life balance” began to pop up in our conversations, people lived in a telex, mainframe, and WATS line world. … Continued
Why Top Restaurateurs Triumph Over Fear and Run Open-Book Companies
We’re used to talking to management teams about store-level profit, restaurant profit, restaurant operation profit, or whatever term we use. You know, the number before occupancy, A&G, depreciation, and amortization. It’s what these people master, your bonus program may be based on, and something they … Continued
The Secret to Transforming Your Restaurant Company Without Increasing Your Workload
“Just how much of my time is this going to take?” the successful owner of an independent multi-unit restaurant group asked me when we started working together. This happens often when I am about to start work transforming a business. I could see the fear … Continued
Proven Methods to Protect Yourself from Gambling on Growth
My favorite time in the restaurant business is any period of growth. The future is exciting. Everything is possible. The smell of carpet glue and fresh paint is in the air. The chance to do it right from the beginning is intriguing and motivating. Common … Continued
The Biggest Restaurant Company Mistakes I Have Ever Seen
“Can you believe my company? I bet you’ve never seen anything like it.” I hear that all the time. “We have things we have not addressed for years. We are successful, but we could be doing so much better.” After almost three decades advising owners … Continued
The Five Best Things I Told You This Year… And Why
When you use one of my many suggestions to improve your business and your life, that makes it all worthwhile to me—and extremely gratifying. If you are regular reader of this newsletter, you are appreciated! Thanks for following my work, keeping in touch, and sending … Continued
How the Best Restaurateurs Go Big and Avoid the Small Decision Trap
If you really want to make progress, grow your company, preserve your free time, and build wealth and happiness for yourself and others, pay attention to the big decisions. In Greg McKeown’s book Essentialism, one graphic I really like illustrates how one big decision can … Continued
Top Restaurateurs Know There is More to Life Than “Good”
It turns out you can have your cake and eat it, too. In fact, you owe it to yourself! My clients prove that every day, when we improve their businesses and lives. After all, there is no point in being successful if you cannot enjoy … Continued
12 Disciplines for Ultimate Restaurant Success
Do you know what a “five-tool baseball player” is? It’s someone with speed, arm strength, good fielding ability, and the ability to hit for both average and power. Put all those tools together and you have a player custom built for success. To succeed as … Continued
How Unconventional Restaurateurs Avoid Fooling Themselves
Most of my clients, who are successful owners of independent multi-unit restaurant companies, do not have an MBA. And they never even cut their teeth in the corporate world—they just opened a restaurant and it went from there. Many of them are unconventional leaders. I … Continued
Restaurateurs: What’s Really Driving You?
As an owner of a successful multi-unit independent restaurant company it is important to understand what motivates you so you can be intentional in that regard as you develop your business. If you don’t know that, you could be working randomly — or, worse, against … Continued
Attention Restaurateurs: An Appeal to Take Better Care of Yourself
Why are restaurateurs better to their guests than they are to themselves? If you know me well, you know that is the question I suggest you ask yourself every day. The great Debi Saltzberg recently interviewed me for her podcast, Just Forking Around, and we … Continued
Remembering the Great Restaurateur Mr. Jim
G. “Jim” Hasslocher — my client, who was founder and chairman of Frontier Enterprises in San Antonio — passed away back in November, 2015. Known to all as “Mr. Jim,” he began his hospitality career in 1947. Today, Frontier Enterprises operates 24 restaurants (most of … Continued
Business Lessons Taught by David Bowie
On January 8, 2016 David Bowie released his 25th album, Blackstar, which debuted on the charts at number 1. Two days later, he died from a cancer that, it turned out, he had been fighting for a year and a half. Blackstar was literally his pre-planned farewell to … Continued
How to Fully Staff Your Restaurants
We have all seen the forecasts. They are all the same: In the coming years there will not be enough employees to staff our restaurants. The idea of an ample labor supply is as archaic as phones connected to the walls by wires, 13-column pads, … Continued
Three Things Successful Restaurateurs Focus on at Election Time
In this month’s QSR Magazine, I’m quoted in Kevin Hardy’s article — “For Restaurants, What’s Changed Under Trump?” — in which industry experts discuss what has changed for them during the Trump administration and how the upcoming midterm elections might affect them. With an election … Continued
How Restaurants Become Unstoppable
Eric Cacciatore recently stopped by my house to record an episode of his incredible, segment-leading podcast “Restaurant Unstoppable.” He was on a cross-country mission to talk to interesting, informed, creative, and significant restaurant people from coast to coast, and he was here to record episode … Continued
Restaurant Owners: Act Like the Lottery Winner You Are
As a successful owner of a multi-unit independent restaurant company, you truly have won the lottery — with your company set up (or able to be set up) so you can make more money than you ever thought possible. Truly, I recommend you think of … Continued
Four Secrets of Great Restaurant Ownership
When you own a successful multi-unit independent restaurant company — or any company, for that matter — that company becomes a reflection of you. What you do well, it does well. Your challenges are its challenges. One of my clients told another one of my … Continued
The Surprising Reason Why Your Restaurant Company is Not Organized to Focus on Guests
Your company is organized functionally. That sounds efficient, but it’s actually the exact opposite of what will get you the best result. Instead, organize by what your guests want. You have servers, cooks, bussers, hosts, general managers, managers, shift leaders, marketers, trainers, group salespeople, and … Continued
What a Bunch of High School Teachers Know about Your Restaurant’s Success
Before you read, I wanted to share a free resource with you because you’re part of this community. Learn the 4 ingredients your restaurant business needs to maximize success. Download “Matthew Mabel’s Toolkit for Creating a Dream Restaurant Business“. No strings attached! Now – let me share what High … Continued
Join Industry Leaders this Weekend in San Antonio
Build your business, talk to your peers, and have some fun while you are at it — this weekend in San Antonio. Texas Restaurant Association Marketplace, the second largest industry event in the country, has morphed into part trade show, part conference, part party. It … Continued
Want to Escalate Results? Fill in Your Restaurant’s Blind Spots
Imagine going to Whataburger and being told, “Your burger will be really good in a tortilla!” Some of the biggest news in the industry in this part of the country came a week before last when supply chain quality control issues shut down 33 In-N-Out … Continued
Why Top Restaurateurs Know That Great Food Doesn’t Satisfy Their Guests
We all work so hard on our food. But the truth of restaurant success is that, for most independent restaurant companies, food just gets you in the game. The guest experience, the price/value relationship, location, atmosphere, hospitality level, and even seemingly small things like parking … Continued
Restaurateur’s Guide to Working Less and Making More
Reaching a certain level of success gives you the ability to create even more success. Recently, a restaurateur came to me and said he would like to figure out how to work less and make the same amount of money. I challenged him. I asked, … Continued
Join Me and Other Restaurant Industry Giants on 7/16
Trade shows are dead. I can do it online. We have all heard about that. But, in the digital world, there is no substitute for occasionally tearing yourself away from your screens and meeting actual people in the physical world. One of my clients had … Continued
Why You Need to Know What a First Time Restaurateur Thinks of Your Brand
First-time restaurateurs need all the help they can get! But their perspective can also help you. In Restaurant Business Magazine, I was interviewed for an article: “9 Key Considerations When Opening a Restaurant.” Written by Benita Gingerella, this piece is designed to make the “tough” process … Continued
Secrets of What to Look for in a Restaurant Expert or Advisor
If you get 100 restaurant consultants together and ask them what they do, you’ll probably get 100 answers. So, if you are considering adding one to your team, how do you even know what you are looking for? What do you do? First, you probably … Continued
Restaurateurs: Is Your Restaurant Getting You Down?
“The restaurant business is one of the hardest jobs…the early-morning-to-late-night days have taken a toll — along with my sleepless nights and grueling hours.” Sound like you at your worst moment? Those are the words of Marian Harper — owner of the legendary Carnegie Deli on Seventh … Continued
Restaurateurs: Your Employee Intake Process Needs a Makeover
Nobody ever opened a restaurant aiming to be average. Unfortunately, though, plenty of restaurants use average interview techniques, onboarding processes, and training — a sure way of ending up stuck in the middle. The best successful multi-unit independent restaurant companies recognize this and hire only … Continued
Beware: Your Bonus Plan May Be Working Against Your Restaurant’s Best Interests
People hate airlines — or, at best, tolerate them. But, even with their product quality and customer service ratings plummeting, their profits are at record levels. That’s sustainable in the airline business, which is essentially closed to competition, but would be catastrophic in the restaurant … Continued