Welcome to the Surrender News/Blog.  Get the latest news, trends, tips and information to help you succeed and thrive in the workplace.

The Simple Way to Make Successful Restaurant Companies Much Better

My clients often say to me, “I’m making more money than I ever imagined.” When you’ve reached that level of success, you may feel so much gratitude that self-evaluation becomes hard. Plus, a lot of the people surrounding you may see your life as so great that there’s no need to speak candidly or find … Continued

How Restaurants Truly Activate Culture

My clients have numerous considerable competitive advantages – with their guests and employees versus their competition – that show up on the bottom line. One advantage? Their culture. My clients and I make sure their restaurants truly represent their culture to every guest, every time – and that culture governs the way they work with employees, associates, … Continued

How to Hold Restaurant People Accountable and Make Them Happy

Today, we have to live with a lot of odd pairings – such as guidelines we need to follow that might (at first) seem contradictory. An example? The need to be flexible and tolerant with our people (so they stick with us like lifelong fans of a local sports team), yet still be able to … Continued

Why Restaurant Managers Decide to Stay with You Forever

Last week I spoke to an Operations Director who had beefed up their management roster and had “one on the bench.” A heroic accomplishment in the current labor market! They also lamented that young managers too often have an attitude of, “I am doing you a favor,” as they go through their day. People read … Continued

How Top Restaurant Companies Make Current Strategy Succeed

Looking into 2022, the greatest thing top restaurant companies have going for them is that – after experiencing all those previously unimaginable things over the past two years – they have now figured out their strengths, identity, branding, and plans. The future now looks much clearer to them, even though the headlines can be distracting … Continued

The Five Best Things I Told Restaurant Owners This Year… and Why

Our strength was tested in 2021. Good news: We passed.  One of the best coping mechanisms remains laughter.   Above find my two favorite iconic pictures from 2021: The restaurant I drove by that put a hot-air balloon on the roof to attract talent, and The menu I found in my mailbox stamped with the … Continued

What Top Restaurant Owners Do on Holiday Break 2021

My clients’ activity over the next two weeks varies from taking time off with friends and family at home (or traveling), to going to a mostly empty office for some time to think – to spending mealtimes at their restaurants to greet and appreciate guests and staff. However you decide to spend special time, my … Continued

How to Build Back Guest Count in 2022 by Focusing on Uniqueness

For the best operators and smartest people, 2022 looks like a back-to-operating like a normal person year. Sure, the noise of the next variant, inflation, labor, and supply chain issues – still audible. But we have evolved in handling once-unusual and once-unthinkable scenarios. I tell my clients “Prepare to have a planful and successful year” … Continued

Success Depends on Recapturing Your Restaurant’s Guests, Not Your PPA

Stop looking at PPA. Start focusing on recovering the lost guest and guest count. If you know me well, you may be shocked that I would suggest you ever stop talking about PPA – even for one minute (or one shift). Right now, though, top operators realize 2021’s industry gains have all come from increased menu prices … Continued